Friday, August 21, 2009

Depression pricing for 2010 Audi S4

Kill It With Fire reports that even the mighty Audi S4 has succumbed to the Obama-conomy.

Audi of America has priced the 2010 S4 at 45,900 dollars, a savings of 2,710 dollars when compared to the last S4 sedan sold in the US. The lower starting price for the S4 places it closer to its main competition, BMW's 335i and 335i xDrive sedans. Audi has also announced that the 2010 A5 Cabriolet will start at 42,000 while the S5 Cabriolet starts at 58,250.

That price drop represents SKU deflation of nearly 6%.

No comments: